Sep 30

We’ll Soon See Twice as Many Ram 1500 EcoDiesel Pickups Thanks to Big Sales Success

Ecodiesel engine

There’s no denying that Ram knows how to make a truck. Business is booming for the automaker thanks to its increasingly popular light-duty pickup truck. Ram 1500 sales are up 21 percent through August while competing brands are seeing gains or losses of less than two percent, and the EcoDiesel trim is a major factor in Ram’s sales boom. This success has led Ram to announce a change to its truck assembly process: production of the Ram 1500 will grow from 10 percent of all Ram light-duty pickups to 20 percent!

“Chrysler’s Ram division has been on a tear as the truck market heats up, and the company tries to take advantage of Ford being in transition between its old and new F-Series,” Michelle Krebs, senior analyst at AutoTrader.com told the Detroit Free Press. “In fact, Chrysler is running into capacity constraints with a number of models.”

Looking at the 1500’s great features and vehicular design, it’s no wonder that Ram has had to double down on production to keep up with demand. Customers love the 28 highway mpg returned by the 3.0-liter EcoDiesel V6 light-duty diesel engine. In fact, Ram 1500 owners can benefit from better fuel economy than any full-size pickup can offer. This is partly due to the fact that gasoline engines typically get 30 to 35 percent worse fuel economy than comparable diesel engines. Owners of the EcoDiesel-equipped Ram 1500 win out with a superior diesel engine and Ram’s signature blend of comfort and rugged performance. Simply put, buying the Ram 1500 is a no-brainer!

Why not find out what all the fuss is about? Come to our Ram dealership in New Hampshire today to take the Ram 1500 out for a test-drive!

 

Sep 26

New Virtual Tour Reveals the Innovation Behind the 2015 Chrysler 200

2015 Chrysler 200The Chrysler Group invested nearly $1 billion to revamp its Sterling Heights Assembly Plant (SHAP) in Michigan for production of the all-new 2015 Chrysler 200, and now the automaker wants its customers to see for themselves just how far that money has gone. Featuring Google Maps Business View technology and narrated by SHAP Senior Manager Shawn Jeffers, a new virtual tour covers the expansive birthplace of the redesigned Chrysler 200, capturing everything from the new body shop to the advanced metrology center through 360-degree interactive films and photography.

Viewable at www.chrysler200factory.com, the Chrysler 200 Factory Tour kicks off with an introductory video from Jeffers and then invites viewers to either explore the plant on their own or take a guided tour with 12 videos that showcase key areas of the facility. Those sections include a modern body shop powered by more than 1,000 robots, a streamlined butterfly-assembly process that gradually connects the two sides of the Chrysler 200’s body, a metrology center that ensures impeccable fit and finish, and a highly energy-efficient paint shop. All told, the SHAP relies on 3,260 workers and encompasses 5 million square feet, or the equivalent of 86 football fields.

“Car buyers often have to base their decisions purely on an automaker’s reputation, but the Chrysler 200 Factory Tour gives drivers an up-close look at the cutting-edge technology and meticulous attention to detail that go into the new model’s production,” said Brian Duval, general manager of Bob Mariano Chrysler Jeep Dodge Ram, a New Hampshire Chrysler dealer in Concord. “In fact, buyers will be hard-pressed to find another midsize sedan that is not only built with so much modern equipment, but also offers so many advanced features in the car itself.”

The 2015 Chrysler 200 is the first midsize sedan to come standard with a nine-speed automatic transmission, allowing it to return up to 36 mpg on the highway with its base 184-horsepower 2.4-liter MultiAir 2 Tigershark four-cylinder engine. For drivers who live in snowy areas, an optional all-wheel-drive system features an industry-first automatic fully disconnecting rear axle, which provides extra confidence during inclement weather and improved fuel economy when only the front wheels require power. Inside the cabin, the 2015 Chrysler 200 is available with either a five-inch or 8.4-inch Uconnect touchscreen that controls technologies like Bluetooth Streaming Audio and integrated Voice Command.